Coleman Natural Products, Inc.
Proposed Ticker: NTRL 5140 Race Court
Exchange: NASDAQ-National Market Denver, Colorado 80216
Industry: Wholesale (303) 297-9393

All share information is proposed
Type of Shares:Common Shares Filing Date:9/19/96
U.S. Shares Filed:1,700,000 Filing Range:$9.50 - $11.00
Non-U.S. Shares Filed:0 Offering Amount: $17,425,000
Primary Shares:1,475,000 Expenses:$600,000
Secondary Shares:225,000 Shs Out After:3,352,472

ManagerTierPhone
Principal/Eppler, Guerrin & Turner, Inc., TheLead Manager (214) 880-9000
Hanifen, Imhoff Inc.Co-manager (303) 296-2300

Audited
Income
Latest
Unaudited
Income
Prior
Unaudited
Income
Balance
Sheet
12/23/95 6/29/96 6/24/95 6/29/96
Revenue:$28.79$27.12$23.51Assets:$5.86
Net Income:$0.77$0.24$0.28Liabilities:$2.30
EPS:$0.42$0.12$0.16Equity:$3.56

Note: Dollar amounts are in U.S. millions; Audited figures expressed as full year,
unaudited figures are partial year

Business Description
The company is the leading U.S. supplier and marketer of fresh, branded, natural beef products from cattle that have never received hormones and antibiotics. The company believes that it is the only company with national distribution that has an approved U.S. Department of Agriculture label describing its hormone and antibiotic free cattle raising practices. In the United States, most commodity beef comes from cattle which have been given antibiotics and implanted with hormones to accelerate growth and weight gain. In 1979, Mel Coleman, Sr., a fourth-generation Colorado rancher and the company's founder, pioneered the marketing of pure and natural beef, raised humanely and with respect for the environment. The company believes its products are not just a food, but a lifestyle. The company believes that there are a growing number of consumers demanding high quality, safe and pure products, and that they are willing to pay a premium for them.

Use of Proceeds
The proceeds from the proposed offering will be used for capital expenditures for new facilities, redemption of Series A Preferred Stock, sales and marketing programs, and general corporate purposes.

Last updated: 10/28/96

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