| Ticker: REV | 625 Madison Avenue | |
| Exchange: New York Stock Exchange | New York, New York 10022 | |
| Industry: Manufacturing | (212) 527-4000 |
| Type of Shares: | Class A Common Shares | Filing Date: | 11/20/95 | |
| U.S. Shares: | 6,000,000 | Offer Date: | 2/28/96 | |
| Non-U.S. Shares: | 1,500,000 | Filing Range: | $19.00 - $22.00 | |
| Primary Shares: | 7,500,000 | Offer Price: | $24.00 | |
| Secondary Shares: | 0 | Gross Spread: | $1.50 | |
| Offering Amount: | $153,750,000 | Selling: | $0.90 | |
| Expenses: | $6,300,000 | Reallowance: | $0.10 | |
| Shares Out After: | 50,000,000 | |||
| Spin out parent firm: | MacAndrews & Forbes | |||
| Manager | Tier | Phone |
| Merrill Lynch & Co. | Lead Manager | (212) 449-4600 |
| Bear, Stearns & Co. Inc. | Co-manager | (212) 272-2000 |
| Chemical Securities Inc. | Co-manager | (212) 834-4500 |
| CS First Boston | Co-manager | (212) 909-3312 |
| Donaldson, Lufkin & Jenrette Securities Corp. | Co-manager | (212) 504-4525 |
| Goldman, Sachs & Co. | Co-manager | (212) 902-1172 |
| Lazard Freres & Co. | Co-manager | (212) 632-3000 |
| Morgan Stanley & Co. Incorporated | Co-manager | (212) 703-4797 |
| PaineWebber Incorporated | Co-manager | (212) 713-2626 |
| Salomon Brothers Inc. | Co-manager | (212) 783-2947 |
| Smith Barney Inc. | Co-manager | (718) 921-8473 |
| Auditor: KPMG Peat Marwick | |||||
| Audited Income | Latest Unaudited Income | Prior Unaudited Income | Balance Sheet | ||
| 12/31/95 | 9/30/95 | 12/31/95 | |||
| Revenue: | $1,935.50 | $1,873.60 | Assets: | $1,536.70 | |
| Net Income: | -$41.70 | -$49.40 | Liabilities: | $2,235.30 | |
| EPS: | -$0.98 | Equity: | -$698.60 | ||
Note: Dollar amounts are in U.S. millions; Audited figures expressed as full year, unaudited figures are partial year | |||||
| Business Description |
| The company is one of the world's best known names in cosmetics and is a leading mass market cosmetics brand. The company's vision is to provide glamour, excitement and innovation through quality products at affordable prices. To pursue this vision, the company's management team combines the creativity of a cosmetics and fashion company with the marketing, sales and operating discipline of a consumer packaged goods company. The company believes that its global brand name recognition, product quality and marketing experience have enabled it to create one of the strongest consumer brand franchises in the world, with products sold in approximately 175 countries and territories. The company's products are marketed under such well known brand names as Revlon, Colorstay, Age Defying, Almay and Ultima II. To further strengthen its consumer brand franchises, the company markets each core brand with a distinct and uniform global image including packaging and advertising, while retaining the flexibility to tailor products to local and regional preferences. |
| Use of Proceeds |
| Proceeds from the proposed offering will be contributed to the Products Corporation and will be used to repay borrowings under its credit agreement with the Products Corporation. |
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