Individual, Inc.
(www.individual.com)
Ticker: INDV 8 New England Executive Park West
Exchange: NASDAQ-National Market Burlington, Massachusetts 01803
Industry: High-Tech (617) 273-6000

Type of Shares:Common Shares Filing Date:1/31/96
U.S. Shares:2,500,000 Offer Date:3/15/96
Non-U.S. Shares:0 Filing Range:$12.00 - $14.00
Primary Shares:2,300,000 Offer Price:$14.00
Secondary Shares:200,000 Gross Spread:$0.98
Offering Amount: $32,500,000 Selling:$0.56
Expenses:$800,000 Reallowance:$0.10
Shares Out After:11,677,735

ManagerTierPhone
Robertson, Stephens & CompanyLead Manager (415) 989-8500
Hambrecht & Quist IncorporatedCo-manager (415) 576-3423
Oppenheimer & Company, Inc.Co-manager (212) 667-7402

Auditor: Coopers & Lybrand
Audited
Income
Latest
Unaudited
Income
Prior
Unaudited
Income
Balance
Sheet
12/31/95 12/31/95
Revenue:$16.73Assets:$26.80
Net Income:-$6.44Liabilities:$24.49
EPS:-$0.67Equity:$2.31

Note: Dollar amounts are in U.S. millions; Audited figures expressed as full year,
unaudited figures are partial year

Business Description
The company develops and markets a suite of customized information services that provide knowledge workers with daily personalized current awareness reports, while offering information providers and advertisers new ways to reach targeted audiences. Leveraging its knowledge processing systems, editorial knowledge basis, and an exclusive license to Cornell University's SMART technology, the company's intelligent software agents search through approximately 10,000 to 20,000 stories drawn from more than 630 broad and specialized information sources. The company's proprietary systems filter incoming information, prepare for each user a highly relevant daily news briefing, and deliver its services across a range of delivery platforms, including facsimile, electronic mail, groupware, intranets, and the Internet. The company's First service is targeted to enterprises seeking to gain competitive advantage through current awareness and knowledge sharing. HeadsUp, offers knowledge workers a concise abstract of customized daily news items, with full text available through the company's interactive fulfillment capabilities.

Use of Proceeds
The company intends to use approximately $10.7 million of the net proceeds of the offering to repay all indebtedness owed by the company under its 12% Senior Subordinated Notes date November 29, 1995. The company expects the balance of the net proceeds, approximately $18.4 million, will be used for general corporate purposes, including, acquisition of new subscribers, product development, capital expenditures, and working capital.

Last updated: 10/28/96

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