SmartServ Online, Inc.
Ticker: SSOL Metro Center, One Station Place
Exchange: NASDAQ-Small Cap Market Stamford, Connecticut 06902
Industry: High-Tech (203) 353-5950

Type of Shares:Common Shares Filing Date:1/9/96
U.S. Shares:1,500,000 Offer Date:3/22/96
Non-U.S. Shares:0 Filing Price:$5.00
Primary Shares:1,500,000 Offer Price:$5.00
Secondary Shares:0 Gross Spread:$0.50
Offering Amount: $7,500,000 Selling:$0.20
Expenses:$395,293 Reallowance:$0.10
Shares Out After:3,500,000

ManagerTierPhone
Rickel & Associates, Inc.Lead Manager (800) 678-2664

Auditor: Ernst & Young
Audited
Income
Latest
Unaudited
Income
Prior
Unaudited
Income
Balance
Sheet
6/30/95 12/31/95 12/31/94 12/31/95
Revenue:$0.00$0.00$0.00Assets:$0.54
Net Income:-$1.85-$0.91-$0.91Liabilities:$3.24
EPS:-$1.12-$0.49-$0.50Equity:-$2.70

Note: Dollar amounts are in U.S. millions; Audited figures expressed as full year,
unaudited figures are partial year

Business Description
The Company, a development stage company, provides online information and transactional services to subscribers through generally available screen-based phones, personal computers, personal digital assistants and interactive voice response systems. The Company offers a range of services designed to meet the varied needs of clients of strategic partners, as well as direct subscribers. These services include: business credit information, investment newsletters, stock research reports, stock quotes, nationwide business and residential directory services, business and financial news, electronic bill payment, research and analysis reports, reports on trading by insiders of corporations, stock recommendations, online package tracking, electronic mail and ordering flowers and gifts. The company provides such services pursuant to non-exclusive agreements with the following providers of online information and transactional services: Checkfree Corporation, Dow Jones & Company, Dun & Bradstreet, Inc., Federal Express Corporation, Global Financial Traders, Ltd. and others.

Use of Proceeds
Proceeds from the proposed offering will be applied to repay certain outstanding indebtedness of the company, to make certain payments in connection with the termination of the consulting agreement to make certain payments under the Norwood Stipulation and the Jericho Release and for working capital and other general corporate purposes.

Last updated: 10/28/96

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