| Ticker: ML | 360 East 22nd Street | |
| Exchange: New York Stock Exchange | Lombard, Illinois 60148 | |
| Industry: Service | (708) 620-3300 |
| Type of Shares: | Common Shares | Filing Date: | 3/7/96 | |
| U.S. Shares: | 9,600,000 | Offer Date: | 6/13/96 | |
| Non-U.S. Shares: | 2,400,000 | Filing Range: | $18.50 - $20.50 | |
| Primary Shares: | 12,000,000 | Offer Price: | $20.50 | |
| Secondary Shares: | 0 | Gross Spread: | $1.12 | |
| Offering Amount: | $234,000,000 | Selling: | $0.68 | |
| Expenses: | $1,500,000 | Reallowance: | $0.10 | |
| Shares Out After: | 20,600,000 | |||
| Spin out parent firm: | R.R. Donnelley & Sons Co. | |||
| Manager | Tier | Phone |
| Morgan Stanley & Co. Incorporated | Lead Manager | (212) 703-4797 |
| Lehman Brothers Incorporated | Co-manager | (212) 640-6129 |
| Auditor: Arthur Andersen | |||||
| Audited Income | Latest Unaudited Income | Prior Unaudited Income | Balance Sheet | ||
| 12/31/95 | 3/31/96 | 3/31/95 | 3/31/96 | ||
| Revenue: | $237.19 | $54.37 | $49.83 | Assets: | $375.68 |
| Net Income: | $2.74 | -$3.78 | -$1.73 | Liabilities: | $293.08 |
| EPS: | Equity: | $82.60 | |||
Note: Dollar amounts are in U.S. millions; Audited figures expressed as full year, unaudited figures are partial year | |||||
| Business Description |
| The company is a leading provider of marketing-oriented consumer information and reference services which it supplies to organizations engaged in direct mail, telephone and target marketing, as well as to clients who need specific services. In providing these information services, the company utilizes its proprietary database, which its believes is one of the most comprehensive and accurate databases in the United STates, containing geographic, demographic and other marketing information on over 143 million individuals and over 90% of the households in the United States. The company has assembled this database over almost 50 years from a wide variety of publicly available and proprietary, third-party sources and acquired databases. The markets in which the company participates are experiencing increasing demand for high-quality consumer information. In 1995, the company generated net sales and earnings from operations of $237.2 million and $30.6 million respectively. |
| Use of Proceeds |
| The proceeds from the offering will be used to reduce indebtedness and for general corporate purposes. |
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