Einstein/Noah Bagel Corporation
Ticker: ENBX 1526 Cole Boulevard, Suite 200
Exchange: NASDAQ-National Market Golden, Colorado 80401
Industry: Retail (303) 202-9300

Type of Shares:Common Shares Filing Date:5/30/96
U.S. Shares:3,125,000 Offer Date:8/1/96
Non-U.S. Shares:0 Filing Range:$18.00 - $20.00
Primary Shares:3,125,000 Offer Price:$17.00
Secondary Shares:0 Gross Spread:$1.19
Offering Amount: $59,375,000 Selling:$0.72
Expenses:$840,000 Reallowance:$0.10
Shares Out After:27,634,000

ManagerTierPhone
Merrill Lynch & Co.Lead Manager (212) 449-4600
Alex. Brown & Sons IncorporatedCo-manager (410) 727-1700
Montgomery SecuritiesCo-manager 4156272220

Audited
Income
Latest
Unaudited
Income
Prior
Unaudited
Income
Balance
Sheet
12/31/95 4/21/96 4/21/96
Revenue:$26.42$22.38Assets:$171.26
Net Income:-$0.06-$2.86Liabilities:$196.55
EPS:-$5.62-$0.27Equity:-$25.29

Note: Dollar amounts are in U.S. millions; Audited figures expressed as full year,
unaudited figures are partial year

Business Description
The company operates and franchises specialty retail stores that feature bagels, and Noah's New York Bagels brand names. The company is the nation's third largest bagel chain with 152 shops. As of May 21, 1996, the Company had entered into area development agreements that provide for the development of 582 additional stores, the majority of which are scheduled to open over the next three years. The Company estimates that there will be between 275 and 300 stores in operation systemwide by the end of 1996. Einstein Bros. Bagels stores feature both traditional and creative bagels baked fresh throughout the day and offered to customers in an inviting store environment that combines the authentic tastes of a bagel bakery with the comfortable setting of a neighborhood meeting place. Each Einstein Bros. Bagels store blends function, style and customer comfort with simple, contemporary colors and furnishings in a relaxed social atmosphere.

Use of Proceeds
Proceeds from the proposed offering will be used to finance the development of additional stores and to repay debt utilized for the acquisition of stores.

Last updated: 10/28/96

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