| Ticker: STGE | 10201 Main Street | |
| Exchange: NASDAQ-National Market | Houston, Texas 77025 | |
| Industry: Retail | (713) 667-5601 |
| Type of Shares: | Common Shares | Filing Date: | 6/12/96 | |
| U.S. Shares: | 11,000,000 | Offer Date: | 10/24/96 | |
| Non-U.S. Shares: | 0 | Filing Price: | - | |
| Primary Shares: | 10,000,000 | Offer Price: | $16.50 | |
| Secondary Shares: | 1,000,000 | Gross Spread: | $1.00 | |
| Offering Amount: | $192,000,000 | Selling: | $0.60 | |
| Expenses: | $1,300,000 | Reallowance: | $0.10 | |
| Shares Out After: | 22,520,892 |
| Manager | Tier | Phone |
| CS First Boston | Lead Manager | (212) 909-3312 |
| Bear, Stearns & Co. Inc. | Co-manager | (212) 272-2000 |
| Donaldson, Lufkin & Jenrette Securities Corp. | Co-manager | (212) 504-4525 |
| PaineWebber Incorporated | Co-manager | (212) 713-2626 |
| Auditor: Price Waterhouse | |||||
| Audited Income | Latest Unaudited Income | Prior Unaudited Income | Balance Sheet | ||
| 12/31/95 | 8/3/96 | 7/29/95 | 8/30/96 | ||
| Revenue: | $682.62 | $345.93 | $296.93 | Assets: | $463.24 |
| Net Income: | $10.73 | $3.52 | $2.66 | Liabilities: | $531.67 |
| EPS: | Equity: | -$68.43 | |||
Note: Dollar amounts are in U.S. millions; Audited figures expressed as full year, unaudited figures are partial year | |||||
| Business Description |
| The company operates the store of choice for well known, national brand name family apparel in over 200 small towns and communities across the central United States. The company has recognized the high level of brand awareness and demand for fashionable, quality apparel by consumers in small markets and has identified these markets as a profitable and underserved niche. The company has developed a unique franchise focused on small markets, differentiating itself rom the competition by offering a broad range of merchandise with a high level of customer service in convenient locations. The company currently operates 301 stores through its "Stage", "Bealls" and "Palais Royal" trade names in 16 states throughout the central United States. Approximately 76% of these stores are located in small markets and communities with as few as 4,000 people, and the company's store format and merchandising capabilities enable the company to operate profitably. |
| Use of Proceeds |
| The proceeds from the proposed offering will be used to purchase for cash up to all of the company's outstanding 12.75% Senior Discount Debentures, and to make a payment of a $2 million fee to terminate a professional services agreement. Any remaining proceeds will be used for general corporate purposes. |
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