Coffee People, Inc.
Ticker: MOKA 3259 NW 29th Avenue
Exchange: NASDAQ-National Market Portland, Oregon 97210
Industry: Retail (503) 223-7714

Type of Shares:Common Shares Filing Date:8/7/96
U.S. Shares:1,550,000 Offer Date:9/25/96
Non-U.S. Shares:0 Filing Range:$8.50 - $10.50
Primary Shares:1,225,000 Offer Price:$9.00
Secondary Shares:325,000 Gross Spread:$0.63
Offering Amount: $14,725,000 Selling:$0.36
Expenses:$450,000 Reallowance:$0.10
Shares Out After:3,227,869

ManagerTierPhone
Black & Company, Inc.Lead Manager (503) 248-9600
Pacific Crest Securities Inc.Co-manager (503) 248-0721

Auditor: Arthur Andersen
Audited
Income
Latest
Unaudited
Income
Prior
Unaudited
Income
Balance
Sheet
12/31/95 6/30/96 6/30/95 6/30/96
Revenue:$11.26$5.88$5.25Assets:$6.12
Net Income:$0.21$0.13$0.09Liabilities:$1.42
EPS:$0.13$0.06$0.06Equity:$4.70

Note: Dollar amounts are in U.S. millions; Audited figures expressed as full year,
unaudited figures are partial year

Business Description
The company sells coffee beverages, coffee beans, cookies, pastries, ice cream, shakes and coffee related merchandise. The company distributes its products through its company-owned retail stores that include neighborhood coffee houses, drive-through espresso bars, airport stores and specialty kiosks. The company believes it differentiates itself from other specialty coffee retailers by being more customer focused, by providing superior coffee and service and by being constantly innovative. The company believes its stores offer an atmosphere that welcomes customers in a friendly and inviting setting designed to encourage a feeling of customer "ownership" and provide a community focus that fosters brand recognition and consumer loyalty.

Use of Proceeds
The proceeds from the proposed offering will be used to open new stores as the company expands into new markets and for general corporate purposes including working capital.

Last updated: 11/3/96

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