| Peapod, Inc. | |||
| Ticker: | PPOD | 1033 University Place | |
| Exchange: | NASDAQ-National Market | Evanston, IL 60201 | |
| Industry: | High-Tech (SIC Code 7389) | (847) 492-8900 | |
| Type of Shares: | Common Shares | Filing Date: | 4/1/97 | |
| U.S. Shares: | 4,000,000 | Offer Date: | 6/10/97 | |
| Non-U.S. Shares: | 0 | Filing Range: | $15.00 - $16.00 | |
| Primary Shares: | 4,000,000 | Offer Price: | $16.00 | |
| Secondary Shares: | 0 | Gross Spread: | $1.12 | |
| Offering Amount: | $62,000,000 | Selling: | $0.67 | |
| Expenses: | - | Reallowance: | $0.10 | |
| Shares Out After: | - |
| Manager | Tier | Phone |
| Smith Barney Inc. | Lead Manager | (212) 723-7300 |
| J.P. Morgan Securities Inc. | Co-manager | (212) 648-0517 |
| William Blair & Company | Co-manager | (312) 364-8990 |
| Issuer's Law Firm: | Sidley & Austin |
| Bank's Law Firm: | Mayer, Brown & Platt |
| Auditor: | KPMG Peat Marwick |
Dollar amounts in U.S. millions except for per share data | |||||
| Full Year Audited Income | Latest Unaudited Income | Prior Unaudited Income | Balance Sheet | ||
| 12/31/96 | 12/31/96 | ||||
| Revenue: | $29.17 | Assets: | $16.53 | ||
| Net Income: | -$9.57 | Curr Assets: | |||
| EPS: | Liabilities: | $8.12 | |||
| Prior EPS: | Curr Liabilities: | ||||
| Cash Flow/Oper: | -$4.50 | Equity: | $8.40 | ||
| Cash Flow/Fin: | Cash: | ||||
| Cash Flow/Inv: | |||||
| Business Description |
| The company is a leading interactive, online grocery shopping and delivery company and a provider of targeted media and research services. Founded in 1989, Peapod believes it is the only company currently providing an integrated, comprehensive service designed to address the distinct needs of online consumers, grocery retailers and consumer goods companies. By attracting loyal consumers through its compelling online shopping system and personalized service, peapod opens a valuable new sales channel to its grocery retail partners and constructs a national online network designed to offer superior interactive media and research services to consumer goods companies. Peapod's proprietary technology, which has been developed and refined through the company's operating experience, provides the company a competitive advantage in serving the complex needs of consumers, retailers and consumer goods companies. |
| Use of Proceeds |
| The proceeds from the proposed offering will be used for working capital and other general corporate purposes including expansion into new markets and the development of new products and services. |