Trammell Crow Company
Proposed Ticker: - 2001 Ross Avenue
Exchange:New York Stock Exchange Dallas, TX 75201
Industry:Financial (SIC Code 6531) (214) 863-3000
# of Employees:2900

Filing Information
Type of Shares:Common Shares Filing Date:9/3/97
U.S. Shares Filed:0 Filing Price: -
Non-U.S. Shares Filed:0 Offering Amount: $86,250,000
Primary Shares:0 Expenses:$2,000,000
Secondary Shares:0 Shares Out After:

Primary Underwriting Group
ManagerTierPhone
Morgan Stanley Dean Witter Discover & Co.Lead Manager
BT Alex BrownCo-manager (410) 727-1700
Goldman, Sachs & Co.Co-manager (212) 902-5959
Robertson, Stephens & CompanyCo-manager (415) 989-8500

Legal Counsel, Auditor and Registrar
Issuer's Law Firm: Vinson & Elkins
Bank's Law Firm: Shearman & Sterling
Auditor: Ernst & Young

Selected Financial Data

Dollar amounts in U.S. millions except for per share data
6 Month Ending Financials
Full Year
Audited
Income
Latest
Unaudited
Income
Prior
Unaudited
Income
Balance
Sheet
12/31/96 6/30/97 6/30/96 6/30/97
Revenue:$255.46$130.34$110.70Assets:$140.50
Net Income:$12.11$4.29$3.97Curr Assets:
EPS:$922.00Liabilities:$113.35
Prior EPS:$494.00-$5.88$39.82Curr Liabilities:
Cash Flow/Oper:$25.17-$4.36-$2.05Equity:$27.16
Cash Flow/Fin:-$1.78-$1.00-$5.03Cash:$38.67
Cash Flow/Inv:-$5.02-$1.00

Business Description
The company is one of the largest diversified commercial real state services in the U.S. The company operates 140 offices in the U.S. and Canada and 9 offices in Europe, Asia and South America. The Company is organized to deliver a comprehensive range of service offerings, on a worldwide basis, to clients which include leading multinational corporations, institutional investors and other users of real estate services. The Company has established itself as a market leader in each of its primary businesses. The Company is the largest commercial property manager in the United States and has held that position for the past eight years. In 1995 the Company was one of the top five brokerage firms in the United States, measured in terms of the number of transactions facilitated, and was the largest provider of facilities management services (the Company's primary infrastructure management product), measured in terms of square feet of property managed. In 1995 the Company was also the fourth largest commercial property developer in the United States, measured in terms of square feet under construction. Retail services, the Company's newest business, is poised for growth following the acquisition of a leading services provider. The Company, which is headquartered in Dallas, Texas, was founded in 1948 by Mr. Trammell Crow. From its founding through the 1980's, the Company's primary business was the development and management of industrial, office and retail projects. In 1991 the Company was reconstituted as a real estate services company. For the year ending December 31, 1996, the Company's total revenues were $255.5 million, and its earnings before interest, taxes, depreciation and amortization, royalty and consulting fees and profit sharing were $48.9 million. These results represented increases of 12.4% and 52.7%, respectively, over the prior year.

Competition
The Company competes in several market segments within the commercial real estate industry, each of which is highly competitive on a national and a local level. Depending on the market segment, the Company faces competition from other real estate services providers, consulting firms and in-house corporate real estate and infrastructure management departments. Some of the Company's principal competitors in certain of these market segments have capabilities and financial resources equal to or greater than those of the Company and a broader global presence. Many of the Company's competitors are local or regional firms which are smaller than the Company on an overall basis, but may be substantially larger than the Company on a local or regional basis. The Company has faced increased competition in recent years which has, in some cases, resulted in lower service fees, or compensation arrangements more closely aligned with the Company's performances in rendering services to its clients. In recent years, there has also been a significant increase in the number of REITs which self-manage their real estate assets. Continuation of this trend could decrease the demand for services offered by the Company, and thereby increase competition. In general, the Company expects the industry to become increasingly competitive in the future. There can be no assurance that such competition will not have a material adverse effect on the Company's business, financial condition or results of operations.

Business Plan
The company intends to pursue growth opportunities by capitalizing upon its existing areas of expertise, its long-standing client relationships and the and the broad industy trends now affecting the market. Key elements of its growth strategy are as follows: (I) Expand Client Relationships and (ii) Expand the Breadth of Service Offerings.

Use of Proceeds
The proceeds from the proposed offering will be used to repay certain outstanding indebtedness of the company, to fund certain of the company's co-investment activities, to finance the company's investment in certain information and technology infrastructure systems and for general corporate purposes including potential acquisitions and working capital.

Principal and Selling Shareholders
Name of Shareholder% Owned
Before
% Owned
After
Harlan R. Crow27.80%
Crow Family Partnership, L.P.27.80%
J. McDonald Williams5.40%
Note: Represents ownership of 5% or more prior to the offering.
Executive Officers and Directors
Officer NameTitleAge
George L. LippeChief Executive Officer, President and Director42
William C. MadduxExecutive Vice President and Chief Financial Officer42
H. Pryor BlackwellExecutive Vice President and Chief Operating Officer of Western Operations36
Robert E. SulenticExecutive Vice President and National Director of Development and Investment40
William F. ConcannonPresident and Chief Executive Officer of Trammell Crow Corporate Services, Inc.41
William RothackerPresident and Chief Executive Officer of Trammell Crow Retail Services, Inc.46

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