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CompuCredit Corporation
Two Ravinia Drive, Suite 1750, Atlanta, GA 30346 * (770) 901-5840
Business Description The company is an information-based, technology driven originator and purchaser of credit products and a direct marketer of fee-based products and services.
Offering
Information

Company has
gone public

Trading As  CCRT (NASNTL) Industry  Financial (SIC 6141)
Type of Stock Offered  Common Shares Filing Date  12/30/1998
Domestic Shares Offered  5,000,000 Offer Date  04/22/1999
Foreign Shares Offered  0 Filing Range  $15.00 - $17.00
Company Shares  5,000,000 Offer Price  $12.00
Selling Shrhldrs Shares  0 Gross Spread  $0.810
Gross Proceeds  $60,000,000 Selling  $0.460
Expenses  - - Reallowance  $0.100
Post-IPO Shares  39,301,392 Employees  78
Primary
Underwriting
Group
Underwriter NameParticipationUnderwriter Phone
PaineWebber Incorporated Lead Manager (212) 713-2626
Bear, Stearns & Co. Inc. Co-manager (212) 272-4850
Nationsbanc Montgomery Securities, Inc. Co-manager (415) 627-2100
Income
Statement
and
Cash Flow
Summary
  Prior
Audited
Income
Latest
Unaudited
Income
  Full Year Audited Figures 9 Months Ending
Figures in U.S. millions except per share data         12/31/1997 09/30/1997 09/30/1998
Revenues   - - - - 2.658 1.707 1.220
Income from Oper.   - - - - - - -
Net Income   - - - - -0.725 -0.796 20.019
E.P.S   - - - - - - -
Revenue Growth (%)      - - - -   -28.53
Net Income Growth (%)      - - - -   -
Oper. Profit Margin (%)    - - - - - - -
Net Profit Margin (%)    - - - - - 1,640.90 -
Cash Flow - Oper.     -1.70 -0.75 29.65
Cash Flow - Inv.     -16.37 -17.75 -35.29
Cash Flow - Fin.     19.70 19.70 9.95
Balance Sheet
Summary
and
Financial
Ratios
Balance sheet as of: 09/30/1998 Financial Ratios
Total Assets    68.17 Current Assets    - Current Ratio    -
Total Liab.    19.07 Current Liab.    - Debt Ratio    27.98%
Total Equity    49.10 Working Cap.    - Debt to Equity Ratio    0.39
Cash    5.99    Return on Assets   29.37%
Use Of
Proceeds
The proceeds from the proposed offering will be used to finance the growth of the company through the origination and purchase of credit card receivables and for marketing costs, working capital and other general corporate purposes.
Legal Counsel
Registrar
Auditor
Issuer's Law Firm  Troutman Sanders LLP, of Atlanta, Georgia
Bank's Law Firm  Orrick, Herrington & Sutcliffe
Auditor  Ernst & Young
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Industry
Competition
The Company faces intense and increasing competition from other consumer lenders. In particular, the Company's credit card business competes with national, regional and local bank card issuers, and with other general-purpose credit card issuers, including American Express, Discover and issuers of Visa and MasterCard. The Company also competes, to a lesser extent, with retail credit card issuers, such as department stores and oil companies, and other providers of unsecured credit. Large credit card issuers may compete with the Company for clients by offering lower interest rates and fees. In addition, new issuers have entered the market in recent years. Many of these competitors are substantially larger than the Company and have greater financial resources. Clients choose credit card issuers largely on the basis of price (mostly interest rates and fees), credit limit and other product features. For this reason, client loyalty is often limited. The Company may lose entire accounts, or may lose account balances, to competing credit card issuers.
Business
Plan
CompuCredit's operational strategy is to focus on those functions that constitute its competitive advantages and core competencies while outsourcing certain back office and fulfillment functions.

Last updated: 09/29/1999 3:51:01 AM
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