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ImageX.com
10800 N.E. 8th Street, Suite 200, Bellevue, WA 98004 * (425) 452-0011
Business Description The company is a leading Internet based business-to-business intermediary in the $55 billion U.S. commercial printing industry. We believe we offer the first integrated electronic commerce solution that automates the error-prone, time-consuming and labor-intensive traditional commercial printing process.
Offering
Information

Company has
gone public

Trading As  IMGX (NASNTL) Industry  Internet (SIC 2752)
Type of Stock Offered  Common Shares Filing Date  05/12/1999
Domestic Shares Offered  3,000,000 Offer Date  08/26/1999
Foreign Shares Offered  0 Filing Price  $7.00
Company Shares  3,000,000 Offer Price  $7.00
Selling Shrhldrs Shares  0 Gross Spread  $0.490
Gross Proceeds  $21,000,000 Selling  $0.280
Expenses  - - Reallowance  $0.100
Post-IPO Shares  - - Employees  - -
Primary
Underwriting
Group
Underwriter NameParticipationUnderwriter Phone
Volpe Brown Whelan & Company Lead Manager (415) 274-4463
E*Trade Securities Co-manager (650) 842-8600
Prudential Securities Incorporated Co-manager (212) 778-5420
Income
Statement
and
Cash Flow
Summary
  Prior
Audited
Income
Latest
Unaudited
Income
  Full Year Audited Figures 3 Months Ending
Figures in U.S. millions except per share data     12/31/1996 12/31/1997 12/31/1998 03/31/1998 03/31/1999
Revenues   - - 0.079 0.087 0.968 0.110 0.485
Income from Oper.   - - -0.466 -3.632 -8.555 -1.871 -2.324
Net Income   - - -0.463 -3.570 -8.601 -1.872 -2.340
E.P.S   - - - - - - -
Revenue Growth (%)      - - 10.13 1,012.644   340.91
Net Income Growth (%)      - - - -   -
Oper. Profit Margin (%)    - - - - - - -
Net Profit Margin (%)    - - - - - - -
Cash Flow - Oper.     -7.36 -1.66 -2.13
Cash Flow - Inv.     -0.89 -0.39 -0.43
Cash Flow - Fin.     8.94 2.89 1.80
Balance Sheet
Summary
and
Financial
Ratios
Balance sheet as of: 03/31/1999 Financial Ratios
Total Assets    2.05 Current Assets    0.48 Current Ratio    0.20
Total Liab.    2.65 Current Liab.    2.38 Debt Ratio    129.49%
Total Equity    -0.60 Working Cap.    -1.91 Debt to Equity Ratio    -
Cash    0.12    Return on Assets   -
Use Of
Proceeds
The proceeds from the proposed offering will be used for working capital, acquisition of businesses, repayment of debt and general corporate purposes.
Legal Counsel
Registrar
Auditor
Issuer's Law Firm  Perkins Coie
Bank's Law Firm  Wilson, Sonsini, Goodrich & Rosati
Registrar/Transfer Agent  ChaseMellon Shareholder Services, L.L.C.
Auditor  Pricewaterhouse Coopers LLC
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Industry
Competition
The market for printed business materials is intensely competitive. We compete primarily with local and regional printers, which are either independent or owned by print industry consolidators. The commercial printing industry is highly fragmented, with over 40,000 local and regional commercial printers operating nationwide. These local and regional printers typically have significant excess production capacity. Therefore, they compete aggressively for business printing orders in the markets they serve. Traditional commercial printers often have long-standing relationships with customers. We face substantial challenges in convincing businesses to consider alternatives to their traditional printer. In addition, printers typically have extensive local sales forces that regularly canvass and solicit businesses in the areas they serve. Commercial printers compete primarily on product pricing, product and service quality, and, to a lesser extent, on innovation in printing technologies and techniques. To attract new customers and retain our existing customers, we must compete effectively in each of these areas. We also face substantial competition from printing services brokers--companies that contract with businesses to select and procure printing services from a variety of printers. Brokers are able to offer customers a relatively wide variety of products and services, and are often able to obtain favorable pricing for their customers by soliciting bids from a variety of printers. Like local and regional printers, printing services brokers often have long-standing customer relationships and extensive local direct sales resources.

Last updated: 09/29/1999 3:51:30 AM
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