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Braun Consulting, Inc.
30 West Monroe, Suite 300, Chicago, IL 60603 * (312) 984-7000
Business Description The company delivers comprehensive eSolutions by combining professional services expertise in customer-centric strategy and business intelligence with advanced Internet application development skills.
Offering
Information

Company has
gone public

Trading As  BRNC (NASNTL) Industry  High-Tech (SIC 7379)
Type of Stock Offered  Common Shares Filing Date  05/25/1999
Domestic Shares Offered  4,000,000 Offer Date  08/10/1999
Foreign Shares Offered  0 Filing Range  $10.00 - $12.00
Company Shares  4,000,000 Offer Price  $7.00
Selling Shrhldrs Shares  0 Gross Spread  - -
Gross Proceeds  $28,000,000 Selling  - -
Expenses  - - Reallowance  - -
Post-IPO Shares  - - Employees  - -
Primary
Underwriting
Group
Underwriter NameParticipationUnderwriter Phone
Donaldson, Lufkin & Jenrette Securities Corp. Lead Manager (212) 371-0641
Adams, Harkness & Hill Co-manager (617) 371-3705
DLJDirect, Inc. Co-manager (800) 825-5723
Salomon Smith Barney Co-manager (212) 723-7300
Income
Statement
and
Cash Flow
Summary
  Prior
Audited
Income
Latest
Unaudited
Income
  Full Year Audited Figures 5 Months Ending
Figures in U.S. millions except per share data 12/31/1994 12/31/1995 12/31/1996 12/31/1997 12/31/1998 05/04/1998 05/04/1999
Revenues   5.438 8.435 11.272 19.508 27.862 8.327 13.574
Income from Oper.   0.534 0.712 1.697 1.859 0.826 0.057 1.431
Net Income   0.296 0.358 0.975 1.014 0.401 -0.031 0.823
E.P.S   - - - - - - -
Revenue Growth (%)      55.11 33.63 73.07 42.823   63.01
Net Income Growth (%)      20.95 172.35 4.00 -60.45   -
Oper. Profit Margin (%)    9.82 8.44 15.06 9.53 2.96 10.54 0.68
Net Profit Margin (%)    5.44 4.24 8.65 5.20 1.44 6.06 -
Cash Flow - Oper.     - -0.62 -0.15
Cash Flow - Inv.     - -0.51 -0.47
Cash Flow - Fin.     - 0.62 0.65
Balance Sheet
Summary
and
Financial
Ratios
Balance sheet as of: 05/04/1999 Financial Ratios
Total Assets    13.18 Current Assets    10.93 Current Ratio    1.34
Total Liab.    8.14 Current Liab.    8.14 Debt Ratio    61.75%
Total Equity    5.04 Working Cap.    2.79 Debt to Equity Ratio    1.61
Cash    0.61    Return on Assets   6.24%
Use Of
Proceeds
The proceeds from the proposed offering will be used for the payment of S Corporation distributions, the retirement of existing debt, possible strategic acquisitions, working capital and general corporate purposes.
Legal Counsel
Registrar
Auditor
Issuer's Law Firm  Locke Liddell & Sapp LLP
Bank's Law Firm  Sachnoff & Weaver
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Last updated: 09/29/1999 3:50:53 AM
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