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Organic, Inc.
510 Third Street, San Francisco, CA 94107 * (415) 365-5500
Business Description The company is a leading Internet professional services firm focused on the customer-to-business market.
Offering
Information

Company has
gone public

Trading As  OGNC (NASNTL) Industry  Internet (SIC 7379)
Type of Stock Offered  Common Shares Filing Date  11/24/99
Domestic Shares Offered  5,500,000 Offer Date  2/9/00
Foreign Shares Offered  0 Filing Range  $18.00 - $20.00
Company Shares  5,500,000 Offer Price  $20.00
Selling Shrhldrs Shares  0 Gross Spread  $1.400
Gross Proceeds  $110,000,000 Selling  $0.840
Expenses  - - Reallowance  $0.100
Post-IPO Shares  - - Employees  - -
Primary
Underwriting
Group
Underwriter NameParticipationUnderwriter Phone
Goldman, Sachs & Co. Lead Manager (212) 902-5959
Donaldson, Lufkin & Jenrette Securities Corp. Co-manager (212) 371-0641
Thomas Weisel Partners LLC Co-manager (415) 364-2500
Income
Statement
and
Cash Flow
Summary
  Prior
Audited
Income
Latest
Unaudited
Income
  Full Year Audited Figures 9 Months Ending
Figures in U.S. millions except per share data     12/31/96 12/31/97 12/31/98 9/30/98 9/30/99
Revenues   - - 4.294 6.780 27.734 20.744 51.781
Income from Oper.   - - 0.248 -3.065 -1.829 1.986 -13.814
Net Income   - - 0.237 -1.785 -2.766 1.146 -13.927
E.P.S   - - 0.010 -2,006.000 -32.430 0.050 -34.540
Revenue Growth (%)      - - 57.89 309.056   149.62
Net Income Growth (%)      - - - -   -
Oper. Profit Margin (%)    - - 5.78 - - - 9.57
Net Profit Margin (%)    - - 5.52 - - - 5.52
Cash Flow - Oper.     -0.16 -0.95 -4.75
Cash Flow - Inv.     -4.03 -3.05 -5.80
Cash Flow - Fin.     1.60 0.91 12.10
Balance Sheet
Summary
and
Financial
Ratios
Balance sheet as of: 9/30/99 Financial Ratios
Total Assets    58.52 Current Assets    30.69 Current Ratio    1.11
Total Liab.    28.74 Current Liab.    27.58 Debt Ratio    49.10%
Total Equity    29.78 Working Cap.    3.11 Debt to Equity Ratio    0.96
Cash    3.20    Return on Assets   -
Use Of
Proceeds
The proceeds from the proposed offering will be used to expand our corporate infrastructure, reduce outstanding debt, for general corporate purposes including working capital and capital expenditures.
Legal Counsel
Registrar
Auditor
Issuer's Law Firm  Morrison & Foerster
Bank's Law Firm  Wilson, Sonsini, Goodrich & Rosati
Registrar/Transfer Agent  EquiServe
Auditor  Pricewaterhouse Coopers LLC
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Last updated: 5/29/00 12:56:58 AM
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