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Naviant, Inc.
14 Campus Bouelvard, Suite 200, Newtown Square, PA 19073 * (610) 355-7040
Business Description The company provides one-to-one marketing solutions that enable Web advertisers, publishers and consumer marketers to precisely identify and target Web users through both traditional and online media.
Filing
Information

IPO has been
withdrawn

To Trade As  NAVT (NASNTL) Industry  Internet (SIC 7389)
Type of Stock Offered Common Shares Filing Date  3/10/00
Domestic Shares Filed 0 Filing Price  - -
Foreign Shares Filed  0 Offering Amount  $50,000,000
Company Shares  0 Est. Expenses  - -
Selling Shrhldrs Shares  0 Post-IPO Shares  - -
Primary
Underwriting
Group
Underwriter NameParticipationUnderwriter Phone
Merrill Lynch & Co. Lead Manager (212) 449-4600
Robertson, Stephens & Company Co-manager (415) 989-8500
U.S. Bancorp Piper Jaffray Co-manager (612) 342-6220
Income
Statement
and
Cash Flow
Summary
  Prior
Audited
Income
Latest
Unaudited
Income
  Full Year Audited Figures - - Months Ending
Figures in U.S. millions except per share data     12/31/97 12/31/98 12/31/99    
Revenues   - - 14.163 9.717 18.053 - -
Income from Oper.   - - - - - - -
Net Income   - - -2.292 -3.175 -12.222 - -
E.P.S   - - - - - - -
Revenue Growth (%)      - - -31.39 85.788   -
Net Income Growth (%)      - - - -   -
Oper. Profit Margin (%)    - - - - - - -
Net Profit Margin (%)    - - - - - - -
Cash Flow - Oper.     -8.07 - -
Cash Flow - Inv.     -49.57 - -
Cash Flow - Fin.     67.92 - -
Balance Sheet
Summary
and
Financial
Ratios
Balance sheet as of: 12/31/99 Financial Ratios
Total Assets    71.35 Current Assets    25.76 Current Ratio    2.63
Total Liab.    84.44 Current Liab.    9.80 Debt Ratio    118.34%
Total Equity    -13.08 Working Cap.    15.96 Debt to Equity Ratio    -
Cash    11.00    Return on Assets   -
Use Of
Proceeds
The proceeds from the proposed offering will be used for general corporate purposes and working capital.
Legal Counsel
Registrar
Auditor
Issuer's Law Firm  Brobeck, Phleger & Harrison
Bank's Law Firm  Davis, Polk & Wardwell
Registrar/Transfer Agent  StockTrans, Inc.
Auditor  Pricewaterhouse Coopers LLC
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Principal
Shareholders
Name of Shareholder% Owned
Before
% Owned
After
Young & Rubicam    
XL Ventures Fund II LLC    
TL Ventures IV    
TL Ventures III    
SOFTBANK    
Naviant Investments, LLC    
GE Capital Equity Investments, Inc.    
BCI Partners    
24/7 Media    
Note: represents ownership of 5% or more prior to the offering.

Last updated: 12/10/00 2:10:50 PM
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