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Phase2Media, Inc.
420 Lexington Avenue, New York, NY 10170 * (212) 883-4700
Business Description The company is a leading Internet advertising sales and marketing organization that sells advertising inventory on the Web sites of branded Web publishers.
Filing
Information

Not yet
public

To Trade As  PTWO (NASNTL) Industry  High-Tech (SIC 7319)
Type of Stock Offered Common Shares Filing Date  5/11/00
Domestic Shares Filed 0 Filing Price  - -
Foreign Shares Filed  0 Offering Amount  $50,000,000
Company Shares  0 Est. Expenses  - -
Selling Shrhldrs Shares  0 Post-IPO Shares  - -
Primary
Underwriting
Group
Underwriter NameParticipationUnderwriter Phone
Robertson, Stephens & Company Lead Manager (415) 989-8500
Chase H&Q; Co-manager (415) 439-3626
DLJDirect, Inc. Co-manager (800) 825-5723
Thomas Weisel Partners LLC Co-manager (415) 364-2500
Income
Statement
and
Cash Flow
Summary
  Prior
Audited
Income
Latest
Unaudited
Income
  Full Year Audited Figures 3 Months Ending
Figures in U.S. millions except per share data         12/31/99   3/31/00
Revenues   - - - - 9.576 - 11.730
Income from Oper.   - - - - -5.841 - -3.486
Net Income   - - - - -6.136 - -3.676
E.P.S   - - - - -0.580 - -0.540
Revenue Growth (%)      - - - -   -
Net Income Growth (%)      - - - -   -
Oper. Profit Margin (%)    - - - - - - -
Net Profit Margin (%)    - - - - - - -
Cash Flow - Oper.     -4.68 - -3.60
Cash Flow - Inv.     -0.80 - -5.66
Cash Flow - Fin.     10.38 - 17.33
Balance Sheet
Summary
and
Financial
Ratios
Balance sheet as of: 3/31/00 Financial Ratios
Total Assets    35.32 Current Assets    32.92 Current Ratio    2.28
Total Liab.    16.61 Current Liab.    14.45 Debt Ratio    47.02%
Total Equity    18.71 Working Cap.    18.47 Debt to Equity Ratio    0.89
Cash    12.97    Return on Assets   -
Use Of
Proceeds
The proceeds from the proposed offering will be used to expand the sales force and for general corporate purposes including working capital.
Legal Counsel
Registrar
Auditor
Issuer's Law Firm  Fulbright & Jaworski
Bank's Law Firm  Mintz, Levin, Cohn, Ferris, Glovsky And Popeo
Auditor  Ernst & Young
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Principal
Shareholders
Name of Shareholder% Owned
Before
% Owned
After
Vector Capital affiliated entities    
Hachette Filipacchi Interactions, S.A.    
GE Capital Equity Investments, Inc.    
Note: represents ownership of 5% or more prior to the offering.

Last updated: 5/29/00 12:57:03 AM
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